Structure

In my last article about writer's block, I talked about how my ideas for stories or articles sometimes need a little time to take shape in my head. Once they do? I can start writing. And that's true when I'm writing from experience because then I have a story to tell and the structure of... Continue Reading →

Writer’s Block

I used to think of writer's block as a dearth of ideas. Lack of ideas is not something that I've ever experienced; in fact, my usual problem is deciding which idea I should focus on next. The best description I ever had of my brain was a thousand browser windows open at once. Fortunately, I... Continue Reading →

You talking to me?

As promised back in my Blogging Basics post on Communication, today I want to talk about who you're addressing your blog posts to. Knowing your audience is fundamental to knowing what you want to say, and how you should say it. Take this post for example; as I write it I am imagining it being read by... Continue Reading →

Blogging Basics: Communication

I'm a big advocate for blogging the way you speak. I think that's the easiest way for anyone to start writing is to just...start writing. Use pen & paper or keys on a keyboard to start a one-sided conversation with your target audience. If you're going to be blogging more seriously, though, it's worth thinking... Continue Reading →

Blogging Basics: Finding Your Voice

One of the things that really makes writing come alive, is finding your 'author's voice'. When a writer knows their voice, reading their content feels like a conversation; there's a connection. The writing is consistent, competent and compelling. And all those C's are exactly what you want in your blog posts. You're blogging because you... Continue Reading →

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